Monday, December 15, 2014

Langiappe

To give lagniappe (pronunced lan-yap) is an old custom of the New Orleans area.  It involves a merchant or tradesperson giving a customer more than the bare aspects of the deal.  For example, a grocer may throw in a bunch of parsley or cilantro or some gum, a bartender may have a plate of goodies for the customers to taste, a baker may put in an extra doughnut in a dozen, or a druggist may have an art calendar suitable for hanging.

I think it's a gentle form of cultivating social capital by attempting to give the customer the sense that he's appreciated.  Doing business is not only for the money, but is also for the relationships.  Part of doing lagniappe is in the conversational exchange.  While this takes time, and some impatient people might find this a bit much, it does serve a purpose in providing some loners with a level of contact that is within their comfort zone.


I hope lagniappe will persist as a social grace in the future. 






7 comments:

Mike said...

Right now I'm waiting on hold for a benefits advisor getting a little less than I expected.

TexWisGirl said...

a really nice 'perk' to doing business - on both sides. :)

Cloudia said...

" Part of doing lagniappe is in the conversational exchange. While this takes time, and some impatient people might find this a bit much, it does serve a purpose in providing some loners with a level of contact that is within their comfort zone."


Very wise words; as is your conclusion.

So glad to see you again


ALOHA from Honolulu
ComfortSpiral
<3

Bilbo said...

The lagniappe idea is a good one, particularly nowadays when our expectations are so low.

Linda Kay said...

Hey, we've missed you, so glad to see you are back with yet another wise word for us. Sounds like a really good business practice.

John Hill said...

Welcome back!
And thank you for the thought of giving a little more than expected!
Merry Christmas and Happy Holidays.

Grand Crapaud said...

What a nice custom!